Job Description

Business Marketing Manager (Growth)

Brief Summary

We are seeking a highly skilled and experienced Business Marketing Manager (Growth) to lead our marketing efforts and drive business growth. The successful candidate will be responsible for developing and implementing marketing strategies to increase brand awareness, generate leads, and drive sales. This is an exciting opportunity for a marketing professional to join our dynamic team and contribute to the company’s growth and success.

Key Responsibilities

• Develop and execute comprehensive marketing strategies to achieve business growth objectives
• Conduct market research and analyze consumer behavior to identify trends and opportunities
• Lead the development of marketing campaigns across multiple channels, including social media, email, and content marketing
• Collaborate with cross-functional teams, including sales, product, and creative, to ensure alignment and maximize impact
• Measure and report on marketing performance, providing insights and recommendations for improvement
• Manage and optimize marketing budgets to ensure efficient use of resources

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field from a recognized Ethiopian university
• Minimum 5 years of experience in marketing, with a focus on growth and business development
• Proven track record of success in developing and executing marketing strategies that drive business growth
• Strong understanding of Ethiopian market trends, consumer behavior, and cultural nuances
• Excellent communication, leadership, and project management skills
• Proficiency in marketing automation tools, analytics software, and data analysis
• Ability to work in a fast-paced environment and adapt to changing priorities and deadlines