Sales Officer

Job Description

About the Job
Position Summary

The Sales Officer, primary objective will be to identify corporate clients, schedule meetings, pitch television advertising packages, and close deals. The officer will act as the face of the station to local businesses, helping them grow their brands through our commercial airtime.

Key Responsibilities

Actively research, cold-call, and visit businesses (banks, real estate companies, FMCGs, retail brands, tech startups) to identify potential advertisers.
Conduct persuasive, face-to-face sales presentations to marketing managers and business owners, highlighting the value of advertising on Channel 1 TV.
Sell various advertising formats, including television commercial spots, program sponsorships and Social (Digital) media placements.
Maintain excellent, long-term relationships with existing clients to ensure repeat business, handling their booking schedules and ensuring their ads air correctly.
Consistently meet or exceed weekly and monthly individual sales quotas set by management.
Keep track of competitor advertising activities and provide feedback to the production and management teams to help design more competitive packages.
Salary: Negotiable, based on qualification and experience.

Required number: One

Employment Type: Multiple
About You
Job Requirements & Qualifications

Bachelor’s degree or Diploma in Marketing, Business Administration, Communications, or a related field
1–3 years of direct sales experience. Experience selling advertising space (TV, radio, print, or digital media) or B2B corporate services is a massive advantage.
Experience in TV, Radio or digital media advertising is advantageous.
Skills & Competencies:

Highly persuasive with strong negotiation and presentation skills.
A thick skin to handle rejection and a relentless attitude toward closing deals
Confidence to present professionally to high-level corporate executives.
Fluency in spoken and written Amharic and English.
A strong familiarity with the business and commercial landscape of Ethiopia specially Addis Ababa