Lead Generation Junior Officer

Job Description

About the Job
COMPANY BACKGROUND

Tadesse Desta Business Group (TDBG) is one of the seasoned and prominent Private companies in Ethiopia. It incorporates Four legal business entities namely; Tadesse Desta Import /Export, Aztad Industrial and Trading PLC , Azeb Tadesse Coffee supplier and TADAB Building material & Trading plc. Under its umbrella. It engages in import/export, Labeling, printing & Packaging, transport and manufacturing business.

Currently, Tadesse Desta Business Group has a diversified business activity among which is in the original endeavor of the coffee processing and export, with export destination of USA, Middle East , Europe, South Korea and China; TDBG has diversified on the supply chain with Coffee roasting to Buku Highland coffee production. In addition, TDBG is in the development stage of a Labeling, printing packaging which has commissioned lately.

We are looking for highly motivated & qualified professionals for the Lead Generation Junior Officer.

Key Responsibilities:-

1. Market Research & List Building

Target Identification: Map out specific target industries, wholesale markets, and corporate buyers internationally and domestically based on strategic criteria.
Database Creation: Mine public directories, chamber of commerce lists, specialized trade show attendee databases, and professional networks to build highly targeted lead lists.
Data Verification: Rigorously verify contact information (emails, phone numbers, and direct LinkedIn profiles) using digital verification tools to maintain low bounce rates.
2. Digital Prospecting & Inbound Triaging

Outbound Execution: Deploy targeted, professional cold outreach campaigns via LinkedIn and email using structured corporate templates.
Profile Optimization: Manage and optimize professional outreach profiles to maintain high response rates and project corporate authority.
Inbound Routing: Act as the first point of contact for inbound digital inquiries, grading them against company criteria before routing them to senior team members.
 

3. CRM Hygiene & Pipeline Administration

Data Hygiene: Meticulously log all interactions, lead details, and company sizes into the internal database/CRM system.
Lead Hand-off: Ensure smooth transition of “warm” or interested prospects to senior business development executives for discovery calls.
Activity Reporting: Track daily and weekly outreach volume, connection rates, and positive response rates to identify bottleneck areas..
Reporting: Tracking weekly metrics like outbound volume, open/response rates, and the number of leads successfully converted to Qualified Leads.
Salary: -Negotiable;

Terms of employment: -permanent basis;

About You
Educational requirement

BA Degree in Business Administration, Marketing, Economics, Management, or related fields for 1-2 years of relevant experience in Lead Generation Officer., in manufacturing, import/export, or corporate sectors.
Required Skills

Analytical skills and a drive for B2B sales skills.
Familiarity with CRM platforms.
Comfort with advanced web search techniques
Experience with professional networking platforms (LinkedIn) is highly advantageous.
Proficiency in MS Excel/Google Sheets for managing large datasets
Strategic thinking and business analysis
Excellent communication and teamwork abilities