Job Description

Senior Marketing and Communication Officer

Brief Summary

We are seeking an experienced and strategic Senior Marketing and Communication Officer to lead our marketing and communication efforts. The successful candidate will be responsible for developing and implementing marketing and communication strategies that drive brand awareness, customer engagement, and business growth. This is a great opportunity for a seasoned marketing professional to join our team and make a significant impact on our organization’s success.

Key Responsibilities

• Develop and execute comprehensive marketing and communication strategies to achieve business objectives
• Lead the creation and implementation of marketing campaigns across various channels, including social media, email, and traditional media
• Collaborate with cross-functional teams to develop and launch new products and services
• Build and maintain strong relationships with key stakeholders, including media, partners, and customers
• Manage and analyze marketing metrics to measure campaign effectiveness and inform future marketing strategies
• Provide guidance and support to junior team members to help them develop their marketing and communication skills
• Stay up-to-date with industry trends and best practices, and apply this knowledge to continuously improve marketing and communication efforts

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field from a recognized Ethiopian university
• At least 5 years of experience in marketing and communication, preferably in a senior role
• Proven track record of developing and executing successful marketing and communication strategies
• Excellent written and verbal communication skills, with the ability to craft compelling messages for various audiences
• Strong analytical and problem-solving skills, with the ability to interpret marketing metrics and adjust strategies accordingly
• Proficiency in marketing automation software and social media management tools
• Ability to work in a fast-paced environment and prioritize multiple projects simultaneously
• Certificate in marketing or a related field, such as a diploma in digital marketing, is an added advantage
• Membership in a professional marketing or communication organization, such as the Ethiopian Marketing Association, is desirable