Job Description

Social Media Manager

Brief Summary

We are seeking a highly skilled and experienced Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing our social media strategy, creating and curating content, and managing our online presence across multiple platforms. You will play a key role in building and maintaining our brand reputation, engaging with our audience, and driving website traffic and sales.

Key Responsibilities

• Develop and implement a comprehensive social media strategy that aligns with our business goals and objectives
• Create and curate high-quality, engaging content for our social media channels, including text, images, videos, and live streams
• Manage and maintain our social media presence across multiple platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube
• Monitor and respond to comments, messages, and reviews on our social media channels in a timely and professional manner
• Analyze and report on social media metrics, including engagement rates, follower growth, and website traffic
• Collaborate with our content team to develop and implement social media campaigns and promotions
• Stay up-to-date with the latest social media trends, best practices, and platform changes

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field from a recognized Ethiopian university
• At least 3 years of experience in social media management, marketing, or a related field
• Proven track record of success in developing and implementing social media strategies and campaigns
• Excellent written and verbal communication skills in English, with the ability to create engaging and compelling content
• Strong knowledge of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube
• Experience with social media analytics tools, such as Hootsuite Insights, Sprout Social, or Google Analytics
• Strong understanding of Ethiopian culture and market trends, with the ability to develop content that resonates with our local audience
• Ability to work in a fast-paced environment, with a high level of attention to detail and organizational skills