{"id":35792,"date":"2026-05-29T10:52:24","date_gmt":"2026-05-29T07:52:24","guid":{"rendered":"https:\/\/beleqet.com\/vacancy\/?post_type=job_listing&#038;p=35792"},"modified":"2026-05-29T11:40:06","modified_gmt":"2026-05-29T08:40:06","slug":"digital-marketing-and-customer-growth-officer","status":"publish","type":"job_listing","link":"https:\/\/beleqet.com\/vacancy\/job\/digital-marketing-and-customer-growth-officer\/","title":{"rendered":"Digital Marketing and Customer Growth Officer"},"content":{"rendered":"<p>About the Role<br \/>\nAeTrade Group is seeking a creative and data-driven Digital Marketing and Customer Growth Officer to lead digital marketing, customer acquisition, marketplace visibility, vendor promotion, buyer engagement, and platform traffic for Sokokuu Marketplace.<br \/>\nThis is a growth role, not only a communications role. The successful candidate will turn products, vendors, categories, campaigns, and success stories into customer engagement, buyer acquisition, vendor visibility, and transaction growth.<br \/>\nThis role is part of the Commercial Track of the Sokokuu Marketplace Unit.<br \/>\nKey Responsibilities<br \/>\nDevelop and implement digital marketing and customer growth campaigns for Sokokuu Marketplace.<br \/>\nPromote vendors, products, marketplace categories, seasonal offers, trade campaigns, and platform opportunities.<br \/>\nManage social media, email campaigns, SMS\/WhatsApp campaigns, digital advertising, content marketing, and marketplace promotions.<br \/>\nSupport customer acquisition for buyers, vendors, partners, and platform users.<br \/>\nWork with vendors to improve product descriptions, images, storytelling, branding, and online visibility.<br \/>\nCoordinate with AeBizMedia or communications teams to produce videos, success stories, vendor highlights, and digital campaigns.<br \/>\nTrack campaign performance, including reach, engagement, traffic, leads, conversions, customer acquisition cost, and transaction contribution.<br \/>\nPrepare campaign reports and recommend improvements based on analytics.<br \/>\nAbout You<br \/>\nRequired Profile<br \/>\nBachelor\u2019s degree in marketing, communications, digital media, business, ecommerce, or a related field.<br \/>\nMinimum of 3\u20135 years of experience in digital marketing, growth marketing, customer acquisition, social media management, content marketing, or ecommerce promotion.<br \/>\nStrong writing, storytelling, campaign management, analytics, and digital content skills.<\/p>\n","protected":false},"author":207,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","job_listing_type":[17],"job_listing_category":[228],"job_listing_location":[4],"job_listing_tag":[],"class_list":["post-35792","job_listing","type-job_listing","status-publish","hentry","job_listing_type-full-time","job_listing_category-marketing-and-advertisement","job_listing_location-addis-ababa"],"metas":{"_job_logo":"https:\/\/beleqet.com\/vacancy\/wp-content\/uploads\/wp-job-board-pro-uploads\/_job_logo\/2026\/05\/Africa-Electronic-Trade-Group.webp","custom-text-26140818":"Africa Electronic Trade Group","_job_featured":"","_job_tag":[],"_job_filled":"","_job_urgent":"","_job_type":{"17":"Full Time"},"custom-select-24762152":"Onsite","_job_category":{"228":"Marketing And Advertisement"},"_job_expiry_date":"","_job_gender":"Both","_job_salary_type":"monthly","custom-number-21785310":"","_job_experience":"Intermediate","custom-select-25910079":"3 \u2013 5 Years","_job_qualification":"Bachelor Degree","_job_application_deadline_date":"2026-06-07","_job_location":{"4":"Addis Ababa"},"_job_apply_type":"with_email","_job_apply_url":"","_job_apply_email":"info@aetradegroup.com","_job_phone":"","_job_employer_name":"Beleqet Jobs","_job_employer_url":"https:\/\/beleqet.com\/vacancy\/employer\/meseret\/"},"beleqet_data":{"_job_employer_posted_by":"9629","_job_logo_img":"https:\/\/beleqet.com\/vacancy\/wp-content\/uploads\/wp-job-board-pro-uploads\/_job_logo\/2026\/05\/Africa-Electronic-Trade-Group.webp","_job_logo":"https:\/\/beleqet.com\/vacancy\/wp-content\/uploads\/wp-job-board-pro-uploads\/_job_logo\/2026\/05\/Africa-Electronic-Trade-Group.webp","custom-text-26140818":"Africa Electronic Trade Group","_job_title":"Digital Marketing and Customer Growth Officer","_job_type":"17","custom-select-24762152":"Onsite","_job_category":"228","_job_gender":"Both","_job_salary_type":"monthly","_job_experience":"Intermediate","custom-select-25910079":"3 \u2013 5 Years","_job_qualification":"Bachelor Degree","_job_application_deadline_date":"2026-06-07","_job_location":"4","_job_description":"About the Role\r\nAeTrade Group is seeking a creative and data-driven Digital Marketing and Customer Growth Officer to lead digital marketing, customer acquisition, marketplace visibility, vendor promotion, buyer engagement, and platform traffic for Sokokuu Marketplace.\r\nThis is a growth role, not only a communications role. The successful candidate will turn products, vendors, categories, campaigns, and success stories into customer engagement, buyer acquisition, vendor visibility, and transaction growth.\r\nThis role is part of the Commercial Track of the Sokokuu Marketplace Unit.\r\nKey Responsibilities\r\nDevelop and implement digital marketing and customer growth campaigns for Sokokuu Marketplace.\r\nPromote vendors, products, marketplace categories, seasonal offers, trade campaigns, and platform opportunities.\r\nManage social media, email campaigns, SMS\/WhatsApp campaigns, digital advertising, content marketing, and marketplace promotions.\r\nSupport customer acquisition for buyers, vendors, partners, and platform users.\r\nWork with vendors to improve product descriptions, images, storytelling, branding, and online visibility.\r\nCoordinate with AeBizMedia or communications teams to produce videos, success stories, vendor highlights, and digital campaigns.\r\nTrack campaign performance, including reach, engagement, traffic, leads, conversions, customer acquisition cost, and transaction contribution.\r\nPrepare campaign reports and recommend improvements based on analytics.\r\nAbout You\r\nRequired Profile\r\nBachelor\u2019s degree in marketing, communications, digital media, business, ecommerce, or a related field.\r\nMinimum of 3\u20135 years of experience in digital marketing, growth marketing, customer acquisition, social media management, content marketing, or ecommerce promotion.\r\nStrong writing, storytelling, campaign management, analytics, and digital content skills.","_job_apply_type":"with_email","_job_apply_email":"info@aetradegroup.com","_job_post_type":"job_listing","_job_featured_image":null,"_job_expiry_date":"","_viewed_count":"84","_views_by_date":{"2026-05-29":5,"2026-05-30":4,"2026-05-31":2,"2026-06-01":3,"2026-06-02":9,"2026-06-03":2,"2026-06-06":1,"2026-06-07":2,"2026-06-08":1,"2026-06-09":2,"2026-06-10":2,"2026-06-11":2,"2026-06-16":1,"2026-06-17":1,"2026-06-18":2,"2026-06-19":2,"2026-06-20":1,"2026-06-22":1,"2026-06-23":1,"2026-06-24":1,"2026-06-30":2,"2026-07-01":1,"2026-07-02":1,"2026-07-03":1,"2026-07-04":1,"2026-07-05":1,"2026-07-06":1,"2026-07-07":1,"2026-07-08":1,"2026-07-09":1,"2026-07-10":1,"2026-07-11":1,"2026-07-15":2,"2026-07-16":1,"2026-07-17":1,"2026-07-19":2,"2026-07-21":2,"2026-07-22":1,"2026-07-23":1,"2026-07-25":1,"2026-07-27":1,"2026-07-28":1,"2026-07-29":1,"2026-08-04":1,"2026-08-07":1,"2026-08-11":1,"2026-08-12":1,"2026-08-14":2,"2026-08-15":2,"2026-08-18":1,"2026-08-19":1,"2026-08-21":1,"2026-08-22":1},"_recently_viewed":"2026-08-22","_job_views_count":"79","litespeed_vpi_list_mobile":["vpi error"],"_elementor_page_assets":[]},"_links":{"self":[{"href":"https:\/\/beleqet.com\/vacancy\/wp-json\/wp\/v2\/job_listing\/35792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beleqet.com\/vacancy\/wp-json\/wp\/v2\/job_listing"}],"about":[{"href":"https:\/\/beleqet.com\/vacancy\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/beleqet.com\/vacancy\/wp-json\/wp\/v2\/users\/207"}],"replies":[{"embeddable":true,"href":"https:\/\/beleqet.com\/vacancy\/wp-json\/wp\/v2\/comments?post=35792"}],"wp:attachment":[{"href":"https:\/\/beleqet.com\/vacancy\/wp-json\/wp\/v2\/media?parent=35792"}],"wp:term":[{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/beleqet.com\/vacancy\/wp-json\/wp\/v2\/job_listing_type?post=35792"},{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/beleqet.com\/vacancy\/wp-json\/wp\/v2\/job_listing_category?post=35792"},{"taxonomy":"job_listing_location","embeddable":true,"href":"https:\/\/beleqet.com\/vacancy\/wp-json\/wp\/v2\/job_listing_location?post=35792"},{"taxonomy":"job_listing_tag","embeddable":true,"href":"https:\/\/beleqet.com\/vacancy\/wp-json\/wp\/v2\/job_listing_tag?post=35792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}