Senior Creative Graphic Designer

Job Description

About the Job
Department Marketing
Reports To Marketing Director
Position Summary

The Senior Graphic Designer will be responsible for developing and maintaining ROMEL’s visual identity across digital, print, retail, and outdoor advertising platforms. The role requires a strategic thinker with strong creative skills who can translate marketing objectives into compelling visual designs that strengthen brand awareness, drive customer engagement, and support business growth.

Key Responsibilities

Creative Development

Ensure consistency of ROMEL’s brand identity across all communication materials.
Develop creative concepts and visual campaigns aligned with brand objectives.
Lead the design and execution of integrated marketing campaigns.
Create innovative visual solutions that differentiate ROMEL from competitors.
Marketing & Advertising Materials

Design brochures, catalogs, flyers, posters, banners, and product sheets.
Develop artwork for billboards and outdoor advertising
Design retail visibility materials including:Display stands
Shelf strips
Point-of-sale materials
Dealer branding materials
Create exhibition and event branding materials.
Digital & Social Media Design

Design engaging social media content for:Facebook
TIKTOK
Instagram
Telegram
LinkedIn
YouTube
Create digital advertisements and promotional campaign materials.
Develop animated social media posts and motion graphics.
Design email marketing creatives and website banners.
Product & Packaging Design

Design product packaging and labeling materials.
Create product launch visuals and promotional assets.
Develop product manuals, installation guides, and technical brochures.
Photography & Video Support

Direct product photoshoots and creative visual content production.
Support video production through storyboards and graphic elements.
Edit images and visual assets for marketing campaigns.
Team Collaboration

Work closely with Marketing, Sales, Product Development, and Management teams.
Provide creative direction to junior designers and external agencies.
Coordinate with printers, production houses, and suppliers.
Creative Leadership

Stay updated on industry design trends and best practices.
Recommend innovative design approaches
Contribute to brand strategy discussions and campaign planning.
About You
Qualifications

Education

Bachelor’s Degree in Graphic Design, Visual Communication, Fine Arts, Multimedia Design, Marketing, or related field.
Experience

Minimum 5–8 years of professional graphic design experience.
At least 3 years in a senior-level design role.
Experience working with consumer brands, electrical products, FMCG, retail, or manufacturing companies is highly preferred.
Technical Skills

Required Software Proficiency

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe After Effects
Adobe Premiere Pro
Additional Skills

Motion Graphics Design
Video Editing
Photography and Photo Retouching
Packaging Design
Print Production Knowledge
UI/UX Design knowledge is an advantage